Use case
Your Instagram bio has one link slot. An Instagram bio app download link should send every follower to the right store automatically — iPhone to the App Store, Android to Google Play — without an interstitial ad.
One bio link that does more
Instagram allows a single link in your bio. Instead of choosing App Store over Google Play, one short link sends each follower to the store for their device.
Desktop visitors who click from a browser land on your website so you do not lose them. The same URL works in Stories stickers and posts when you need a consistent destination.
Share and measure
Use the same short link everywhere and see clicks by device. On Pro, add campaign tags and see country and traffic source for 90 days.
There is no ad page between the tap and the store. That matters on social, where every extra hop costs installs.
Setup in minutes
Create the smart link with App Store, Google Play, and a desktop fallback, copy the short URL into Instagram, and optionally download a matching QR for offline campaigns.
Need the full create flow? Follow the one-link how-to guide, then paste the finished URL into your bio.
Use one short store-routing link (an Instagram bio app download link) so iPhone and Android followers each open the correct store. Avoid picking only one store URL.
Not with AnyLinks. We never insert an ad page. Free and Lite pause the link at the click cap instead.
Yes. Download a QR that encodes the same short URL for print, packaging, or event signage.
