# What is AnyLinks?

> AnyLinks is a store-routing tool for app teams. You make one short link and one QR. iPhone goes to the App Store, Android goes to Google Play, and computers go to your website. There is no SDK and no ad page before the store.

## How it works

1. Add store links. Paste the App Store, Google Play, and the website for computers and everyone else.
2. Pick a short URL and QR. Choose a short path. Download a QR for the same link.
3. Share it everywhere. Put it in ads, a bio, or print. Each phone goes to the right store. No ad page in the middle.

## What you get

- Never an ad. Hit the monthly click cap and we pause the link. We do not insert an extra page.
- The right store for each phone. iPhone to the App Store, Android to Google Play, everyone else to your website.
- QR for print and posters. Download an image. Pro can change the color.
- Clicks you can show the team. Free and Lite: by device, 30 days. Pro: by country, traffic source, and campaign tags, 90 days.
- Your own domain on Pro. Until setup is done, the short link stays on your handle under go.anylinks.app (go.anylinks.app/yourapp).

## Comparison

| | AnyLinks | Budget store links | Install MMPs |
| --- | --- | --- | --- |
| Ads before the store | Never | After a click cap | No |
| SDK to install | None | None | Required |
| One link for both stores | Yes | Yes | Yes |
| QR for print | Yes | Yes | Yes |
| Click stats | Device 30 days; Pro 90 days | Basic | Full attribution |
| Your own domain | Pro | Varies | Yes |
| Price model | Flat. Free, Lite $9, Pro $29 | Free, ads after a cap | About $0.01 per install |

## Pricing

Three plans. Ads never. Pricing coming soon.

- Free: 3 links total; 10,000 clicks / month; Device stats, 30 days.
- Lite ($9/mo): 20 links; 500,000 clicks / month; Device stats, 30 days.
- Pro ($29/mo): 100 links; Unlimited clicks / month; Device, country, traffic source, campaign tags, 90 days.

## Use cases

- [One link for App Store and Google Play](https://www.anylinks.app/use-cases/app-store-google-play): Route iPhone and Android from one URL — no SDK.
- [How to create an app download QR code](https://www.anylinks.app/guides/app-download-qr-code): Step-by-step QR that routes by device.
- [Instagram bio app download link](https://www.anylinks.app/use-cases/instagram-bio): Every follower to the right store.

## FAQ

### Do I need an SDK?

No. Routing happens on the redirect, not in your app. You add nothing and ship nothing.

### Is AnyLinks a mobile measurement platform?

No. It is store routing plus QR and click counts. It does not claim install attribution, SKAN, or in-app deep links.

### What happens when I hit the click cap?

The link pauses until next month or you upgrade. We never insert an ad to keep it running.

## Links

- [Home](https://www.anylinks.app/)
- [Pricing](https://www.anylinks.app/#pricing)
- [Compare: Branch](https://www.anylinks.app/compare/branch)
- [Compare: AppsFlyer OneLink](https://www.anylinks.app/compare/appsflyer-onelink)
- [Compare: Onelink.to](https://www.anylinks.app/compare/onelink-to)
- [Compare: Firebase Dynamic Links](https://www.anylinks.app/compare/firebase-dynamic-links)
- [llms.txt](https://www.anylinks.app/llms.txt)